A corporate event can benefit greatly by the presence and support of a celebrity – it sets a special tone and draws added excitement to a corporate seminar, conference, trade show or any business event; also generating goodwill and making the event a success in the eyes of the attendees.
We’ve listed a few of our events where certain celebrities made a big difference. Have a look:
A media master class and luncheon was organised by Tourism Victoria, in order to promote Melbourne as a tourist destination. Gary Mehigan, chef and co-host of Masterchef Australia, was the highlight of this event – he conducted a master class for the special invitees from the media, which was followed by the luncheon. A special menu was designed and implemented by Gary for the same.
The Victorian Government’s Super Trade Mission to India was executed in Mumbai, Delhi and Bangalore. Former Australian cricketer Brett Lee joined Tourism Australia to promote the country’s tourism experiences.
At the Yuvraj Singh Foundation launch, 20 children from Make a Wish Foundation were granted the one wish which would make their day. Having their favorite cricketers, like bowler Zaheer Khan, grant that wish, made the feeling more special than one could even express.
The Product of the Year Awards saw participation from industry experts and analysts who came together to discuss and profile the winners. The emcee for the event, T.V anchor and theater personality Cyrus Broacha, was at his humorous best, and maintained the perfect balance of entertainment for the crowd that evening.
Mid Day’s Center Stage Second Anniversary bash was an intimate gathering of celebrities and friends who showed their support in style. From discussing industry news and signing the Center Stage Wall of Fame to posing for pictures, Dia Mirza, former Miss Asia Pacific and Bollywood actress, certainly made the celebration special.
Tara Sharma, a British-Indian actress and model, posed for the shutterbugs at South Africa Tourism’s cocktail event – a photography exhibition, to set the tone for their upcoming roadshow. The event showcased the beauty, vibrancy and diversity of South Africa captured by award winning photographer Sudharak Olwe.
The Fashion Show for Gitanjali Jewellers at IIJW 2013, was executed in Delhi and Mumbai. Popular Bollywood faces like Akshay Kumar, Sonam Kapoor, Neha Dhupia and Sonakshi Sinha, made special appearances on the ramp.
The number of people attending your event along with the media automatically create a buzz about your event and organization, when a celebrity is present, thus making your event marketing easier.